Everyone (except one client whose sales team wasn't following up correctly) closed more than 15% of the leads they paid for.
In my experience, people who buy leads from low quality lead gen agencies or sellers like struggle because the lead is sold multiple times, to competitors.
It’s not unusual for solar companies to pay for 50 leads UP FRONT, and only get in touch with 10-20 of them.
And even then, it turns out the leads are typically tire kickers, price shoppers and time wasters.
Because of this, most solar companies burn through a lot of cash, get poor contact rates, and end up with a sales team that is pretty dejected and frustrated.
They then try someone else, only to get the same result. Over and over…
… the definition of insanity!
BUT... solar pros who only have to pay for fully verified and engaged phone leads in arrears, but also don’t get forced to pay large chunks of cash up front…
… end up having a lean, positive cash flowing business that can scale rapidly.
What's also holding most Solar businesses that buy leads back is they are paying for leads that are generated from hooks like:
“Free Solar Panels, absolutely no money down!”
Or
“Get solar panels with a government backed rebate!”
With our leads, we don’t ask our clients to “race to the bottom”.
We refuse to use marketing hooks that attract price shoppers.
When you work with us, it's never been easier to close solar deals IF you have a sales team that simply calls within 5 minutes of the lead being delivered. That’s it.
Now, I make most of my money doing this with a select few long standing clients who order BIG volume, and I only add new clients when I feel like it.
I don't know when/if I will take on more solar pros.
However, right now I have excess leads, and a smokin’ Facebook campaign that is churning out red hot leads that need a home.
My leads are only $70 each, however factoring in the bonus 25% leads the average price comes down to just $56 per lead.
$56 per lead. 80% contact rates, 50% site rates and conversion rates of 25-35% means a new installation for each 7-8 leads.
25 leads should give you a MINIMUM of 3 new installations.
Customer acquisition costs of $392-448. Think that would work for your company?
You can have these delivered as quickly or slowly as you like…
...most of my clients close a sale in the first 7 leads give or take as long as they've got a hungry AF sales team, are organized, and have half decent sales scripts.
Just let me know “I’M IN”, out or gotta question or two.
If you are ready to get started, all we need is 10 minutes to get you on-boarded.
This offer ends 28th February and we won't be repeating this offer until 2024 at the earliest.
Click below to get started.
- Scott Senior
